Less time pulling reports.
Better decisions.
Improvements put into practice.
We bring your ecommerce information into one clearer view, work out what deserves attention, and carry agreed improvements through with your team.
A team-supported service, not another dashboard to manage alone.
- Step 1
Your information
Sales, costs, marketing and operations
- Step 2
Shared commercial view
One set of definitions, limits stated
- Step 3
Prioritised work
What deserves attention first
- Step 4
Implemented changes
Agreed, then actually made
- Step 5
Outcome review
What was observed afterwards
Time saved, better decisions, improvements in practice.
Time
Less time pulling reports
A shared view can reduce manual reconciliation.
Released time is capacity, not a guaranteed cash saving.
Decisions
A clearer next move
Evidence, alternatives and uncertainty set out plainly.
We do not promise perfect attribution or a single best action.
Profit
Changes put into practice
Agreed changes get an owner, are made, then reviewed.
Better visibility is not the same as a financial improvement.
From commercial information to work that gets done.
Step 1: Establish the baseline. Agree definitions and bring the relevant information into one view, with its limitations stated.
Step 2: Investigate material issues. Look into the questions that matter most before proposing anything.
Step 3: Prioritise and propose changes. Put proposed changes to you for approval, with the evidence and the uncertainty.
Step 4: Implement within agreed scope. Carry out agreed work, or coordinate with the team or agency responsible for it.
Step 5: Review what happened. Record what was actually changed, review the outcome, and decide the next step.
- We implement
- We coordinate
- We advise
We implement: Where the work is within the agreed scope. We coordinate: With your team or agency, where they are better placed to execute. We advise: Where execution falls outside the agreed scope. We do not take responsibility for every marketing, finance, logistics or inventory function.
- Finding
- Product contribution may have changed.
- Evidence
- Costs, refunds and price history, with their limits.
- Proposal
- A change put to you for approval.
- Owner
- A named person who carries it out.
- Review
- Observed on an agreed date. Not proof of cause.
What you see
- Qualified commercial measures, with their data limitations
- Current priorities
- Proposals that need your approval
- Records of what was actually implemented
- Reviewed observations and next steps
NorthScale is the system our team uses to organise evidence, manage agreed work and make progress visible. APEX, where it appears in our work, is a supporting prioritisation approach. It is not a proven optimal-decision engine.
Where is your commercial process holding you back?
This is an initial diagnostic based on your answers and supplied numbers. It does not establish verified losses or guaranteed savings. No newsletter subscription is needed to see your results.
Start your Health CheckWhat you receive
- Your clearest improvement area, from your answers
- Time, Decisions and Profit visibility findings
- Adjustable, illustrative scenarios
- A financial view, where your detail supports it
- What we would investigate first
Scoped to the work your business needs.
An engagement depends on the commercial questions, data readiness, the stores and markets involved, who is responsible for implementation, and the operating cadence you agree. The next step is a fit discussion informed by your Health Check.
Step 1
Commercial Health Check
Step 2
Fit and data-grounded assessment
Step 3
Scoped improvement work
Step 4
Ongoing review where valuable
Who this is for, and where it stops
- Established stores with commercial decisions worth improving
- Teams spending time joining information across sources
- Businesses without clear cross-functional ownership
- Teams willing to share relevant information and implement agreed changes
- Incomplete inputs limit what we can conclude
- This is not a replacement for statutory accounting or a financial audit
- Specialist technical or execution work may need a separate scope
- A very small or simple store may need a lighter engagement
You do not need to run paid advertising for the service to be relevant.
Examples of commercial work
Examples of commercial work. These illustrate the kind of question we look at. They are not customer results.
Deteriorating product contribution
Why is this product contributing less than before?
Discount or bundle economics
Is this offer worth repeating after relevant costs?
Costly returns
Which returns cost the most, and why?
Shipping-threshold economics
Does the free-shipping threshold help or hurt contribution?
Acquisition allocation
Where does acquisition spend appear to earn its keep?
Stock constraints
Where could stock be limiting sales?
Not every example is automated, and none is a prescription. What is right depends on the business context.
How we define things
These explain our method. They are not proof of results.
- Net sales
- Sales excluding sales taxes, after discounts, with refund treatment stated.
- Contribution
- Net sales less the variable costs that are supplied, with any missing categories listed.
- Implemented
- A change that was actually made, recorded separately from being approved.
- Reviewed
- What was observed afterwards. An observation is not proof that a change caused it.
Every proposed change is approved by you, implemented and recorded, then reviewed on an agreed date.
Questions, answered directly
It is a team-delivered service. NorthScale is the system our team uses to organise evidence, manage agreed work and make progress visible to you. It is not a self-serve software subscription.
No. Advertising is optional. Where you advertise and the data is available, we can look at acquisition economics too.
Yes. We can coordinate with the team or agency responsible for execution, and we advise where execution is outside the agreed scope.
It depends on the question. Typically product and landed costs, payment and shipping costs, refund treatment and sales data. Incomplete inputs limit what we can conclude, and we say so.
Work within the scope we agree with you. Where another team is better placed, we coordinate with them. We do not take responsibility for every marketing, finance, logistics or inventory function.
It gives an initial diagnostic from your answers and any numbers you supply: reporting burden, readiness findings and illustrative scenarios. It is not a verified financial audit, not an industry benchmark, and it does not establish losses or guarantee savings or profit.
Each change is recorded as approved, then implemented, then reviewed on an agreed date. A review records what was observed and what we could not conclude. It does not claim that a change caused the result.
It is scoped to your business, so we do not publish packages or prices. The next step is a fit discussion informed by your Health Check.
The Health Check runs in your browser: your answers are not saved or sent anywhere unless a follow-up option is switched on, and it currently is not. For a client engagement, see the privacy policy linked in the footer. That policy is still being updated for this service, so please ask us about specifics.